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August 16, 2009

Mix My Granola Review

Last month I received a generous offer from the folks at MixMyGranola.com to sample their products in exchange for a review. It’s a brand new company, started just last year by three co-founders who sought to make the perfect granola mix.

They concluded, properly, that the perfect mix varies for everyone – so that’s what they set out to provide. MixMyGranola offers a truly unique ordering process that allows you to completely customize your mixture, with an endless variety of options.

The best way to explain it is to walk you through the process. Click to enlarge any of the following screen grabs …

The first step is to select from one of four different types of base mix: organic, low-fat, French vanilla, or muesli. As we go along, keep an eye on the box on the far right; it accumulates the total charge as each new ingredient is added.

Next it’s time to add some fruit. As a point of clarification: from this point forward in the report, the screen grabs are only partial shots. In addition to the fruits shown here, there are eight additional choices further down the screen.

Of course, you know I’d put strawberries in mine; I also included some blackberries for good measure.

After selecting your fruit, you move on to nuts and seeds. There’s a huge variety of ways to customize your order here: more than 10 different varieties of nuts, and 6 different seeds, including the mega-nutritional chia seeds that I mentioned in the Monkey Shake review.

(You know what else you can get? Hemp seeds! I’m pretty certain these won’t get you high - but wouldn’t it be interesting to try? To paraphrase Jimi Hendrix, you’re not necessarily stoned ... just beautiful. [scroll to 3:50 mark] Go on - tell me you're not a little bit curious now.)

Another cool feature of the ordering process is that at any point along the way, you can click on the nutritional calculator underneath the subtotal and get the nutritional values of your customized mixture. It’s a nice tool to have, because …

… the next screen is the “extras”, where you can really rack up the calories, as well as add some pizzazz to your mixture. There are gummy bears, candy corn, jelly beans, and other assorted sweets.

You could also go in a whole different direction here and make a spicy or salty mix, with things like wasabi peas, mustard pretzels, or sesame sticks. I prefer the sweet route over the spicy one – at least when it comes to granola – but you could make a great mix of either variety.

This last page is just plain cool: a whole set of “enhancers”, which are powders and extracts to add a killer punch to your mixture. Who couldn’t use a little extra caffeine? Or quinoa or spirulina or green tea powder? These are great options to increase the nutritional value of your mix without much of a caloric cost.

Customized label

The end result is a customized mix (complete with an individualized nutritional label) that comes to your door a few days after ordering it. The containers are 16-oz each and are 100% recyclable.

As far as taste goes: it should be good - because you made it! The ingredients are 100% natural, and organic whenever possible, further ensuring a high-quality product.

I really enjoyed the mixture that I made, and I would definitely recommend using MixMyGranola from time to time. The primary drawback is the price, especially when you account for shipping. My order cost about 15 dollars, which (with my big appetite) was only about two servings worth. It's more expensive than buying the ingredients and making your own granola at home, but much more convenient and less time-consuming.

Considering that, I think it would be ideal if you like a unique combination of tastes and don’t feel like mixing and matching from store-bought products, or if you like difficult-to-find ingredients and don’t have access to a good health food store. It would also make a great gift for any athlete or health nut.

Finally, there are a couple of ways to make MixMyGranola more affordable: First, if you buy in bulk, you get 5 orders for the price of 4, and pay shipping on just a single order. Or – you must have known this was coming – I’ve arranged for a coupon code to use.

If you buy from MixMyGranola.com and enter the coupon code RAMBLING, you’ll save 10% on your entire order. It’s a good chance to try a cool product from a very unique company.

See other product reviews on sidebar at right. If you have a product you’d like reviewed, contact me at info@runningandrambling.com.


Jo Lynn 8/16/09, 8:29 PM  

That is so damn cool!

mindy 8/17/09, 5:28 PM  

You had me at candy corn.

Spokane Al 8/17/09, 10:02 PM  

My granola! - expensive but very cool.

Now why would I want to scroll to the 3:50 mark and miss everything before that point?

trailmomma 8/18/09, 10:47 AM  

What a great idea!
Mmmm, jelly beans! :-)

Rainmaker 8/23/09, 5:11 PM  

This is pretty cool. After reading your review I started to play around and was actually able to create some surprisingly low-cal trail mixes (cause usually they are high calorie). Well, at least until I got to the Extras page and found gummy bears and peanut butter items...

I could see this being useful for stocking stuffers at x-mas.

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